Price:
€790
Price:
€1600
Price:
€2600
Members are leaving, new members are not coming in, you cannot find or keep good staff, or the team has stopped pulling in the same direction. You know something is wrong, but from the inside it is hard to see exactly what.
ProFi Insight™ is a professional, independent business audit of your club, gym or studio. We look at your venue through two pairs of eyes – your customer's and an experienced industry expert's – and tell you honestly what works, what does not, and what to change first.
Attracting new members – low conversion from enquiries and trial visits, weak local marketing
Keeping members – falling numbers, cancellations, poor reviews
Recruiting and keeping staff – finding trainers and instructors, staff turnover, low engagement
Team and management – unclear roles, poor internal communication, goals that are not shared
Service and offer – class timetable, personal training, customer service, cleanliness, equipment
New openings and takeovers – a clear starting point for a new owner or manager
We visit at different times and days, including mystery client visits, and observe staff, customer contact and how the club really runs.
Front desk and customer service
Group classes and personal training
Cleanliness and hygiene
Equipment and infrastructure
Service offer and fit with the local market
Marketing, sales and internal communication
What does the team think is working and what is not? Where are the problems with communication, recruitment or motivation?
You receive a clear written report and a feedback session with the manager or owner (on site or online). We show you how to improve, with:
Quick fixes – changes for the next 0–30 days
Strategic changes – a plan for the next 1–6 months
Many managers can put the action plan into practice on their own. If you need more help, our mentors can work with you on the areas that matter most: member acquisition, staff recruitment and training, team management, sales, marketing, pricing or finances.
This continues in our Fitness Entrepreneur Mentoring & Business Consulting Programme. Its price is set according to your needs, and its timing is adapted to what your venue can manage.
Audit → feedback and action plan → mentoring and business consulting if you need it.
Club, gym and studio managers who feel that something is not working
Owners who want an objective outside view of their business
Venues struggling to attract members or to find and keep staff
Newly opened clubs and venues taken over by new owners
Clubs facing a drop in member numbers, poor reviews or team problems
A clear picture of what works and what needs attention now
Practical feedback on member acquisition, retention and staffing
Better communication and alignment in the team
A better customer experience and stronger reputation
A step-by-step plan, and mentoring support if you need it
LIGHT REVIEW (2 days) – for well-functioning venues: a quick review and recommendations.
STANDARD REVIEW (5 days) – a full assessment with report and feedback session.
FULL 360° REVIEW (7 days) – in-depth diagnosis and recovery plan, ideal for venues with problems such as falling membership or staff shortages.
Dates are agreed individually with each venue.
Once recommended operational changes are implemented, your club may qualify for our exclusive quality seal:
“Certified by ProFi Fitness – Club Operational Excellence”
This certification serves as a symbol of trust, professionalism, and commitment to client safety.
We will promote your club as a safe, well-managed, and educationally aligned space for members seeking top-quality service.
We’re not just evaluators — we’re educators. If we see long-term potential in working together, we may offer:
✅ Free staff training (select modules) to support the implementation of our recommendations.
✅ Annual audit renewal at 50% off, if you found our service valuable to your growth
✅ Featured Partner Status – your club may be promoted on our platforms as a model of operational excellence
✅ Custom in-club workshops – delivered by our expert educators, tailored to your team’s needs
✅ Access to early-bird pricing for new ProFi Fitness courses, events, and certifications
✅ Global Reach, Local Practice
Train from anywhere in the world. We blend online learning with hands-on, in-person experience—because you can’t master fitness by video alone. Real learning requires real coaching, real feedback, and real connection.
✅ Blended Learning Done Right
Every program includes:
✅ 20 Years of Experience and Trust
For over two decades, we’ve trained and certified thousands of personal trainers, Pilates instructors, and nutrition professionals across Ireland, Poland, the UK, and beyond.
Now we’re bringing that same proven education to fitness clubs around the world.
A written audit report with findings and recommendations
A feedback session with the manager or owner
An action plan: quick fixes (0–30 days) and strategic changes (1–6 months)
An option to continue with mentoring and business consulting
LIGHT REVIEW (2 days)
Quick audit with verbal feedback and a short written summary. For small clubs or well-run boutique studios.
Price: €650–€900, depending on location and travel.
STANDARD REVIEW (5 days)
Full observation, written report and feedback session with an action plan.
Price: €1,200–€1,800, depending on travel and accommodation.
FULL 360° REVIEW (7 days)
In-depth audit, detailed report, team feedback and a follow-up consultation. For venues with management, membership or staffing problems, or before a rebrand or change of ownership.
Price: €2,200–€2,900, including pre-audit planning and post-audit consultation.
If you need more support to put the changes in place, you can continue with our Mentoring & Business Consulting Programme. Its price is set according to your needs, and its timing is adapted to your venue.
One lost member costs a club €500–€900 a year. Losing 2–3 members a month can cost €12,000–€30,000 a year.
A 5–10% improvement in retention usually covers the full cost of the audit.
An outside view gives you honest feedback you will not get from inside your team.
Operational consultants typically cost €4,000–€8,000. ProFi Insight™ is a focused, affordable alternative.
Many improvements, like better reception service or clearer communication, show results within 7–14 days.
Michael Doocey, General Manager, ProFi Fitness School
office@profi-fitness.ie
+353 86 072 3820
